LEGAL

Privacy Policy

We are committed to protecting your personal data and being transparent about how we use it.

Last updated: August 27, 2026 · Effective date: August 27, 2026

Information We Collect

We collect information you provide directly to us, information collected automatically when you use our services, and information from third-party sources. This information helps us deliver, improve, and personalise your ApexaRank experience.

We only collect information that is necessary to provide our services. We do not sell your personal data to third parties.

Information you provide directly:

Account registration details such as your name, email address, company name, and password.

Billing and payment information processed securely through our payment providers.

Communications you send us, including support requests and feedback.

Brand and competitor names you configure for tracking within the platform.

Information collected automatically:

Usage data including pages visited, features used, and actions taken within the platform.

Device information such as browser type, operating system, and IP address.

Log data including access times, error logs, and referring URLs.

Cookies and similar tracking technologies (see Section 7 for details).

How We Use Your Information

We use the information we collect to operate and improve ApexaRank, communicate with you, and ensure a safe and compliant service. Specifically, we use your information to:

Provide, maintain, and improve our AI visibility tracking and reporting services.

Process transactions and send you related information, including purchase confirmations and invoices.

Send technical notices, product updates, security alerts, and support messages.

Respond to your comments, questions, and customer service requests.

Monitor and analyse trends, usage, and activities in connection with our services to improve them.

Detect, investigate, and prevent fraudulent transactions and other illegal activities.

Personalise your experience and provide content and features that match your profile and interests.

We do not use your data for automated decision-making that produces legal or similarly significant effects without human oversight.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. You may request deletion of your account and associated data at any time by contacting us at support@apexarank.ai.

Upon account deletion, we will remove your personal information within 30 days, except where we are required to retain it for legal, regulatory, or legitimate business purposes such as:

Compliance with applicable laws and regulations.

Resolution of disputes and enforcement of our agreements.

Prevention of fraud and abuse.

Maintaining business and financial records as required by law.

Aggregated or anonymised data that cannot reasonably be used to identify you may be retained indefinitely for analytics and service improvement purposes.

Your Rights & Choices

Depending on your location, you may have certain rights regarding your personal information. We respect and honour these rights for all users globally:

Access: You have the right to request a copy of the personal information we hold about you.

Correction: You can update or correct inaccurate information through your account settings or by contacting us.

Deletion: You may request that we delete your personal information, subject to certain exceptions.

Portability: You may request your data in a structured, machine-readable format.

Objection: You may object to our processing of your personal information in certain circumstances.

Restriction: You may request that we restrict processing of your personal data under certain conditions.

To exercise any of these rights, contact us at support@apexarank.ai. We will respond to your request within 30 days.

Data Security

We take the security of your data seriously and implement industry-standard measures to protect it against unauthorised access, alteration, disclosure, or destruction. Our security practices include:

Encryption of data in transit using TLS/SSL and at rest using AES-256 encryption.

Regular security assessments and penetration testing by independent third parties.

Access controls ensuring only authorised personnel can access your data.

Continuous monitoring for suspicious activity and potential security incidents.

Incident response procedures to promptly address any security breaches.

No method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security. Please use strong, unique passwords and keep your account credentials confidential.

Cookies & Tracking

We use cookies and similar tracking technologies to provide, improve, and personalise our services. Cookies are small text files stored on your device that help us recognise you and remember your preferences.

Types of cookies we use:

Essential cookies: Necessary for the platform to function. These cannot be disabled without affecting core functionality such as logging in and accessing your dashboard.

Analytics cookies: Help us understand how users interact with our platform so we can improve it. We use aggregated, anonymised data from these cookies.

Preference cookies: Remember your settings and preferences to provide a more personalised experience.

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our service. For more details, see your browser's help documentation.

Third-Party Services

Our platform may contain links to third-party websites or integrate with third-party services. This Privacy Policy applies only to ApexaRank and does not cover how third parties collect or use your information.

We currently use the following categories of third-party services:

Payment processors: To securely handle billing and subscription payments on your behalf.

Cloud infrastructure providers: To host and deliver our platform reliably and securely.

Analytics tools: To help us understand platform usage and improve our product.

Customer support tools: To manage and respond to support requests efficiently.

We encourage you to review the privacy policies of any third-party services you use in connection with ApexaRank.

Children's Privacy

ApexaRank is not directed at or intended for use by children under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at support@apexarank.ai.

If we become aware that we have collected personal information from a child under 16 without verifiable parental consent, we will take prompt steps to remove that information from our systems.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by:

Sending an email notification to the address associated with your account.

Displaying a prominent notice on our website or within the platform.

Updating the "Last updated" date at the top of this page.

Your continued use of ApexaRank after the effective date of the revised policy constitutes your acceptance of the changes. If you do not agree to the updated policy, please discontinue use of our services and contact us to close your account.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Have a privacy question?

Our team is here to help. We respond to all privacy inquiries within 2 business days.

support@apexarank.ai